Wrinkles are an ongoing concern, especially as you age and want to keep your skin looking young. The most common cause of wrinkles is the natural aging process. The body’s ability to produce collagen and elastin, the key elements of healthy-looking skin, naturally diminishes, causing wrinkles to appear over time. In addition to this decrease in elasticity, wrinkles can be triggered by other factors, such as sun exposure, facial movements, lifestyle, air pollution, genetics, and hormonal disruptions. Adopting an appropriate skin care routine can also help reduce and prevent their appearance. For your morning and evening skin care routine, use products that include active ingredient to help reduce their appearance. Vitamins A, C and E, alpha-hydroxy acids (AHAs), hyaluronic acid and retinol are good examples. In the morning, use a mild cleanser and an anti-aging moisturizer like our luxurious Biome Restore cream. Don’t forget to apply sunscreen before putting on your makeup. You should consider adding our Forever Firm anti-aging serum or our Reti-Renew retinol-based cream to your evening routine. Learn about our selection of anti-aging care for rejuvenated, healthy-looking skin.